International Polar Bear Day

Fundraise and take action for wildlife

February 27, 2018

Fundraise and take action today >
Ⓒ WWF-US / Elisabeth Kruger

Celebrated on February 27th each year, International Polar Bear Day is dedicated to raising awareness about the majestic polar bear and the habitat conditions it needs to thrive.

During the week of February 26 - March 2, 2018, WWF-Canada invites you to wake up your colleagues, friends and family from hibernation and host exciting fundraising activities in the name of wildlife conservation.

There are two ways to get involved:


During the week of Feb 26 - Mar 2, host an Arctic-themed fundraiser with your CN Tower Climb team to celebrate International Polar Bear Day. Take advantage of our many tips, ideas and resources to help you get started!

Want to climb the CN Tower but not yet registered? Visit to register today.


If you're not participating in the CN Tower Climb but would like to fundraise for International Polar Bear Day, sign-up to host a fundraiser with your workplace during the week of February 26 – March 2. We have tons of tips, ideas and resources to help you get started!

Want to fundraise offline instead? Download pledge form today.

Take action and fundraise for wildlife

Celebrate International Polar Bear Day during the week of February 26 – March 2 and raise critical funds for WWF-Canada's work to protect species and habitats across the country.

Ⓒ / Steven Kazlowski / WWF

Why Participate?

The Canadian Arctic contains some of the most biologically diverse areas in the world and is home to incredible wildlife species like polar bear, narwhal and caribou.

However, climate change is causing the Arctic to warm twice as fast as the global average. As the climate warms, Arctic sea ice is disappearing. That sea ice is vitally important to a whole range of animals from tiny shrimp to vast bowhead whales, and to local people.

By fundraising for wildlife this winter, you will be supporting WWF-Canada's work to protect Arctic habitats and plan for a healthy Arctic future.

Learn More about what WWF is doing in the Arctic here.

Ⓒ Jon Aars/ Norwegian Polar Institute / WWF-Canon

Fundraising ideas

Here are some ideas for you and your workplace to make an impact for wildlife this International Polar Bear Day:

Host a green challenge: Pledge a special action for nature. Choose a fun activity, decide how long you're going to do it and get donors to bring your challenge to life.
Organize an office bake sale: Show employees how sweet it is to support WWF-Canada by selling baked goods at work during the lunch hour.
Host a wear white day: Pick a day to encourage your workplace to wear white to work and donate to WWF.
Have an Arctic Raffle or 50/50 draw: Give your colleagues an opportunity to test their luck with a raffle or 50/50 draw while contributing to critical conservation work.
Host a sustainable commuting challenge: Challenge employees to take more sustainable methods of transportation to work and raise funds for Arctic conservation. Check out our sustainable commute challenge resource for details.

Resources to help you

We've got all the tools you need to rally your colleagues and fundraise for your Polar Bear Week. Download our fundraising event resources below to get started.

Contact Us

If you have any questions, don’t hesitate to reach out to the Living Planet @ Work Team by sending an e-mail to